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Banking on Football backs champions


FFV and Melbourne Victory W-League team renew major partnership with Banking on Football.

Football Federation Victoria (FFV) and the Melbourne Victory W-League team have renewed their major partnership with Banking on Football.

The partnership sees Banking on Football retain its category as the official banking partner of FFV and position with Melbourne Victory W-League as back-of-shirt sponsor for a second consecutive season, while the team’s other major partner – Jetts Fitness – will occupy the front of the jersey.

Banking on Football CEO Margot Sweeny said it was an exciting time to be involved with women’s football.

“Banking on Football is thrilled to be a major partner of FFV and the Melbourne Victory W-League team for another season, particularly given the wonderful success of the team last season,” Sweeny said.

“With the increased coverage of women’s football in Australia and strong participation numbers among female footballers, we couldn’t be happier to support a group of female athletes who set a fine example on and off the pitch.”

Banking on Football allows football fans to do their banking with someone who shares their passion for football, and helps to sustain football at the grassroots level via its Cash 4 Clubs program.

In addition to its sponsorship of Melbourne Victory W-League, Banking on Football has  also held naming rights to this season’s National Premier Leagues Victoria crossbar challenge.

“The Victorian football community is a very passionate one. We’ve really enjoyed engaging with them at the grassroots and semi-professional levels and look forward to our continued partnership with FFV,” Sweeny said.

Acting CEO Matthew Annells was extremely pleased to have Banking on Football on board for another exciting year ahead.

“No doubt it has been a successful year for Victorian football, especially with the Melbourne Victory team winning the Westfield W-League last season. Banking on Football’s interest in Victorian football goes beyond just financial investment or branding but a willingness to make a real difference to our community whether at player, coach, referee, volunteer or club level," Annells said.

“We look forward to working with Banking on Football once again for the benefit of the Victorian football family.”

For all information on FFV commercial partnerships, please visit or email Anthony Grima,  General Manager – Commercial, Marketing and Communications at




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